SESCOM has formally launched the Pay-As-You-Cook (PAYC) financing model, making its Electric Pressure Cookers accessible to households that cannot afford the full purchase price upfront.

Under the PAYC model, customers pay a small deposit and then make weekly or monthly instalments over 6–12 months. Smart meters integrated into the appliance can restrict usage if payments are missed, protecting SESCOM's asset base while keeping the product affordable.

Pilot results from 500 households in Dar es Salaam showed a 94% repayment rate and strong customer satisfaction, with most households reporting cooking cost savings that exceeded their weekly instalment amount within the first month.

SESCOM is working with three microfinance institutions to co-finance the programme and is open to additional partnership discussions with development finance institutions and impact investors.